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Origins of the Chevy Bowtie logo Chevy Bowtie – History and Origins

By joel burke October 21, 2017 | bowtie logo chevrolet bowtie chevy bowtie thenewswheel William Durant | 0 comments

I found a rather interesting article about the origins of the Chevy Bowtie. I have copied some excerpts from the original post at: http://thenewswheel.com In the world of automotive branding, there are boring logos…there are lazy text-based logos…there are run-of-the-mill logos…there are complex logos…and then there’s the Chevrolet bowtie....